Campaign - Product Bulletin Numbering System
File in Section: 0 - General InformationBulletin No.: 41-01-03
Date: September, 1994
Subject:
Dealer Product Campaign Bulletin Numbering System
Models:
1995 and Prior Passenger Cars and Trucks
General Motors believes that the development of common processes and systems is strategic to the strengthening of business partnerships with its dealers/retailers to ensure mutual success. As a preliminary step toward this goal, this bulletin introduces a common numbering system for all General Motors Product Recall Campaigns.
Effective immediately, the use of unique divisional identification numbers for Dealer Product Campaign Bulletins will be discontinued. A common corporate identification number will be issued for all new campaigns so that those campaigns involving vehicles from multiple General Motors divisions can be identified by a single number.
This new number will retain the same form and qualities as the current five position campaign number (i.e., 95-0-01). The first two positions will indicate the most current model year involved with the "C" in the third position indicating recall campaign (all types including Emission) and the last two positions indicating the sequence number of the campaign for that model year.
This corporate campaign number will be applied sequentially to all General Motors campaigns as they are released regardless of divisional involvement. For example, during the 1995 model year, a division could be involved in product recall campaigns 95-0-02, 95-0-03, 95-0-09, 95-C-17, and 95-0-24 either singularly or with other General Motors divisions. A variation of this common numbering system will also be utilized for all new campaigns involving past model vehicles (i.e., prior to the 1995 model) with the only difference in application being that the first sequential number will start at "50" for any given model year.
To assist dealers/retailers in the administration of this activity, the GM Service Bulletin Index, which is published quarterly, will contain campaign bulletin reference information for all General Motors product recalls that have been assigned a common corporate identification number. This will enable dealers/retailers to verify that they have received all campaigns that pertain to their franchises.
If you have any questions about this subject, please contact your divisional service representative.